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    Djurgården IF becomes first club in Allsvenskan with Fokus partnership

    Octubre 2025·4 min de lectura

    Djurgården IF has entered a partnership with Fokus to strengthen collaboration, scouting workflows, and decision-making across the football organisation.

    The partnership marks another step in Djurgården's ongoing investment into building a modern football organisation with stronger structures around recruitment and player development.

    During the past year, the club has expanded its scouting setup and invested further in internal football operations. Fokus now becomes part of the infrastructure supporting that development.

    Djurgården IF
    "For us, this is about taking the next step in our sporting organisation. It allows us to make faster and more informed decisions around players."
    Bosse Andersson · Sporting Director, Djurgården IF

    The platform brings scouting reports, player evaluations, performance data, recruitment tracking, and squad planning into one continuously updated environment.

    Instead of information living across separate tools and departments, the football organisation operates from the same shared context.

    For Djurgården's scouting department, that has already changed the day-to-day workflow.

    "We are very happy with Fokus. It allows us to create a clear structure and gather everything around a player in one place, regardless of your role in the scouting process."
    Pelle Olsson · Chief scout, Djurgården IF

    The collaboration also includes ongoing development of workflows and features together with the club. Custom scouting reports, role-based filtering, AI-supported summaries, squad planning, and financial overview tools are all areas where Fokus and Djurgården continue to work closely together.

    Rather than forcing clubs into predefined structures, Fokus is built around adapting workflows to the club's own football identity and operational needs.

    "Djurgården has pushed us to continue developing the platform and set a very high standard in the collaboration. The club combines strong football expertise with a willingness to embrace new technology, which makes Djurgården an innovative and ideal partner for us."
    Lars Hegg Gundersen · CEO & Co-Founder, Fokus

    The partnership reflects a broader shift happening across modern football. As clubs invest more into scouting, analysis, and squad planning, the challenge increasingly becomes connecting departments, workflows, and decision-making into one structure.

    Fokus is built to support exactly that - helping football organisations operate with greater clarity, alignment, and long-term planning across the entire club.

    Read Djurgården's announcement

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