Ideer, innsikt og strategier
Innsikt
AI won't find your next player
The harder question is whether your club actually knows what it is looking for. Once that foundation is in place, technology becomes much more useful.
Innsikt
Eliteserien er Europas raskest voksende liga
Norsk eliteseriefotballs samlede markedsverdi har vokst 198 % på fem år - den største relative veksten blant Europas 20 mest verdifulle toppligaer.
Nyheter
A historic achievement for Viking
Viking reached the Champions League for the first time. Three things stand out: consistency, academy trust, and getting the big recruitment decisions right.
Nyheter
Servette FC becomes Fokus's newest partner in Switzerland
Servette FC and Fokus have entered a partnership to connect recruitment, squad planning and financial management in one shared platform.
Nyheter
Fokus partners with AC Grand Rapids ahead of 2027 launch
AC Grand Rapids is building a professional club from the ground up. Fokus will help the sporting department define player profiles, monitor the market and plan the squad ahead of the 2027 MLS NEXT Pro launch.
Nyheter
Philadelphia Union becomes first Fokus client in MLS
Philadelphia Union and Fokus have entered a technical partnership to streamline recruitment processes and create a more data-driven decision-making environment across soccer operations.
Innsikt
Clubs rarely have a strategy problem. They have an execution problem.
Most sporting directors already know what they want to do. The hard part is executing, staying ahead of the market while urgent work keeps pulling you back.
Casestudie
How AGF gave their Director of Football full visibility across the football organisation
Analysts, scouts and the academy all working in Fokus - so Director of Football Carsten Jensen sees the whole picture and stays in command of every squad decision.
Innsikt
Hvorfor flere fotballklubber gjennomgår rekrutteringsstrukturen sin på nytt denne sommeren
Hvorfor rekruttering i økende grad handler mindre om å samle informasjon og mer om strukturen bak felles beslutninger.
Nyheter
Wisła Kraków enters strategic technology partnership with Fokus
Wisła Kraków and Fokus have entered a strategic technology partnership to strengthen sporting operations, financial planning, and long-term squad strategy.
Casestudie
Bodø/Glimt: From Norwegian second division to the Champions League
Inside the partnership that helped a club from above the Arctic Circle build one of Europe's most efficient recruitment operations - and €30M in transfer profits.
Casestudie
How Rosenborg strengthened their recruitment organisation together with Fokus
Scouts, analysts and sporting leadership working from the same context - how an established club aligned its people without changing what already worked.
Innsikt
The Recruitment Ladder: A Practical Guide for Football Leaders
From ad-hoc decisions driven by networks to fully integrated strategic operations - a five-bucket framework built from 100+ meetings with sporting directors.
Nyheter
Djurgården IF becomes first club in Allsvenskan with Fokus partnership
Djurgården IF har inngått et partnerskap med Fokus for å styrke samarbeid, scoutingarbeidsflyt og beslutninger på tvers av fotballorganisasjonen.